I've decided that the best way to make money on Zazzle is to create content directed at a specific target market. I was using the broad approach and trying to make generic shirts to sell. You need to pick a smaller niche that someone will be looking for that exact shirt. My new Zazzle marketing plan is to create shirts directed at southern women between the ages of 25-50. This is the number one group of online apparel buyers based on my research. I already have shirt designs made and I am going to be offering them for sale really soon. My plan is to find different Facebook pages and ask them to promote my shirts with a referral link. This will allow the Facebook page owner to make a decent profit while offering something that their fan base will like. I am shooting for pages with over 20k followers because this is a numbers game. The tricky part is getting them to agree. I will be completing this within a week. I have been busy with school and getting things set up and also finding a part time job to cover expenses of the campaign.
- Upload women friendly designs to Zazzle
- Cover all aspects of SEO on page, and off
- Promote using Google Alerts and posting on forums and blogs
- Send messages to FB fan page owners in my niche
- Make a Twitter and Instagram using my brand
This formula is extremely simple for beginners to sell on Zazzle. This is definitely a beginners guide to Zazzle, as I am still a relative beginner. However, this should work extremely well. I'll update within a week or two depending on how busy I am!
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